DV Launches CTV Measurement Without Limitations Measure CTV Everywhere
CTV Unlimited CTV is becoming a critical channel for advertisers. With increased consumption comes the need for transparent measurement. DV's approach to CTV measurement gives you insights into fraud, viewability and brand safety - and not just with a handful of CTV publishers, but across all your buys.

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DV is committed to preserving a free, ad-supported Internet that is respectful of consumer
choice, impactful for brands, and sustainable for publishers.


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