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Integrated across all major DSPs, DV's easy-to-activate pre-bid segments help build a foundation of quality for all your media buys. With solutions that span fraud, viewability, brand safety and contextual targeting, you can leverage DV's trusted data to power the efficiency and effectiveness of your campaigns.
Armed with 40+ brand-safety segments (15 of which are mobile-specific), 400+ IAB Tier 1 and Tier 2 contextual segments, and flexible fraud and viewability segments based on common advertiser thresholds, you'll feel confident you're only bidding on the highest quality media. Our programmatic segments leverage the same data and methodology as do our measurement and blocking solutions – giving you the benefit of superior coverage and proven protection across all devices and formats, including CTV.
In addition to stand-alone segments, DV offers the only solution that perfectly aligns pre- and post-bid brand safety and fraud settings. Authentic Brand Safety targeting allows advertisers to create a centralized set of safety and fraud controls that can be automatically deployed across pre- and post-bid environments, using a single segment ID. Advertisers can sync pre-bid targeting and post-bid blocking strategies — augmenting protection, streamlining operations and driving superior performance.
Drive efficiency with real-time DSP auction and domain data.
DoubleVerify’s Integrated Metrics allow you to access DV-measured authentication data within your demand side platform’s (DSP) interface, making it easy to monitor performance and optimize programmatic campaigns. The integration of DV’s data into your DSP’s UI eliminates the need to log into additional platforms or marry disparate data sets.
DV pre-bid solutions are available on all leading DSPs.
Partnership starts with a conversation. Whether you have a question about our services, or would like to get a demo of our platform, we're happy to connect.