Roles – Publishers – DoubleVerify

Driving Yield For Publishers


Publishers deserve to be compensated for the quality content and programming they create. DV’s premium publisher solutions provide the measurement, insights and tools to improve ad delivery, enhance inventory quality and drive performance — all with the goal of boosting yield.


Partnering for Success

DV's solutions give publishers clarity into how their inventory performs, and how it's perceived by demand partners. With increased measurement transparency and real-time targeting tools, publishers can eliminate impression waste and maximize revenue potential.

Boost Ad Deliverability and Yield

DV Accelerator helps address breakage — an issue that impedes delivery of up to 30% of video ads. DV Accelerator lets publishers speed up load times, avoid missed impressions, improve user experience and maximize revenue.

Optimize Delivery and Performance

Yield Insights helps publishers understand which campaigns are meeting or exceeding buyer objectives, and which are not. Publishers can also get details on site-wide performance, shedding light on trends that impact pricing and effectiveness.

Offer Impressions That Count

Yield Automation delivers DV data in real-time, allowing publishers to optimize pricing for high-quality fraud, viewability and brand safety segments.

Leveling the Playing Field

DV's accredited data has been trusted by the world's largest brands for over a decade. Our goal is to provide publishers with the same degree of transparency and actionable insights — putting them in control of yield dynamics.

Now part of DoubleVerify, Ad-Juster services deliver the data transparency and insights publishers need to optimize their ad revenues across direct and programmatic sales channels.

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Empower your operations with quick and accurate comparisons of your premium inventory performance.

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Get actionable insights to drive revenue optimization with intelligent programmatic reporting.

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Accelerate the quality assurance component of your campaigns by automating the tag validation process.

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From Our Partners

DV is proud to work with the industry's most noted advertisers, platforms and publishers — helping to Build a Better Industry!


"We've been working with DV since the early days of their publisher beta. Their viewability, fraud/IVT and brand safety tools are well known and widely respected in the industry. We are thrilled that they've brought them to the supply side, enabling publishers like Newsweek and our global advertising partners to benefit from the very best anti-fraud tools and methodologies, the cleanest inventory and the most transparent reporting."

DV Innovation — We Create Simple Solutions to Complex Challenges.

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Let's Talk

Partnership starts with a conversation. Whether you have a question about our services, or would like to get a demo of our platform, we're happy to connect.

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    CTV Unlimited CTV is becoming a critical channel for advertisers. With increased consumption comes the need for transparent measurement. DV's approach to CTV measurement gives you insights into fraud, viewability and brand safety - and not just with a handful of CTV publishers, but across all your buys.